How vs. Who – PCI 322
Back from the long holiday week last week, Todd and Mike talk about The Podcast Show London, What started the podcasting idea and Apple’s podcast of the year 2022. Plus many more things.
Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.
News- The Podcast Show London is back for May 2023
- The Death of Twitter: What Does it Mean for Podcasters?
- The genesis of Podcasting
- Adobe adds a free Mic Checker online
- As purpose-driven ads face challenges this holiday, could podcasting provide a lift?
- Apple chose their podcast of the year, Slow Burn: Roe v. Wade
- Lots of shows disappeared from Spotify this week. It was a bug at Spotify. It should be corrected now.
When changing your website URL or building a new website, Be careful! It could be an extinction event for your show.
Blubrry News- Blog post: Leaning into Adult Content by Tara – like tar
- Podcasters of the Month
- Newsletter went out earlier this week
- Lots of new features
- Some are powered by Podcasting 2.0.
Confidence to podcast
Question of the WeekQuestion: Is it possible to do a show with a new host every episode? We are doing a company show and want experts in our company to host an episode and pass the hosting around to different people in the company.
Answer: Yes, everything is possible! In Podcasting, there are no rules for the content. We do that on this show. We rotate between 3 hosts and sometimes other people. The key is to have a standard format. Or maybe one point person that does the intro every time and turns it over to that episode’s host.
Got a question you’d like us to answer on the show? Drop an email to mike@blubrry.com (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group.
The best place for support with any Blubrry product or service is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.
Coming to you this week from the New Media Production Studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.
Fill out our listener survey at surveys.blubrry.com/podcastinsider
- Schedule a one-on-one with Todd (hosting customers only). Email todd@blubrry.com
- Schedule a tech checkup with Mike (hosting customers only). Email mike@blubrry.com
- Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.
Our mailing address: Blubrry – MacKenzie 150 E. Campus View Blvd. #180 Columbus, Ohio 43235
00:00:10,640 --> 00:00:14,460
Hey everyone. Welcome to Podcast Insider.
My name is Todd Cochran. Of course,
2
00:00:14,460 --> 00:00:16,940
I'm joined by my cohost, Mr.
Mike Dell. Mike, how you doing?
3
00:00:17,200 --> 00:00:19,020
Hey, doing good. Uh,
4
00:00:19,020 --> 00:00:23,820
nice week off for the podcast
and, uh, Thanksgiving holiday,
5
00:00:23,880 --> 00:00:26,460
got all fed up and I think I'm recovered.
6
00:00:26,460 --> 00:00:29,540
And now it's the mad dash
to Christmas. And, uh,
7
00:00:29,540 --> 00:00:32,300
we've got lots of talk about
on the show today. Of course,
8
00:00:32,300 --> 00:00:36,260
we've got some podcasting news, which,
you know, has actually been kind of slow.
9
00:00:36,260 --> 00:00:40,980
We've got a best practice lots going
on at Blueberry. I mean, we're busy.
10
00:00:41,310 --> 00:00:42,380
Uh, we've got a,
11
00:00:42,380 --> 00:00:46,660
a blueberry pro tip and we
have a question of the week,
12
00:00:46,660 --> 00:00:48,460
but let's go ahead and jump into the news.
13
00:00:55,010 --> 00:00:57,740
It's been announced a
podcast show. London is back.
14
00:00:57,740 --> 00:01:00,980
We kinda knew it was
gonna be on May of 2023.
15
00:01:01,000 --> 00:01:04,580
Yep. That's gonna be, uh, I
forget what exact days. Yeah,
16
00:01:04,580 --> 00:01:06,020
they're gonna have the podcast show.
17
00:01:06,020 --> 00:01:10,500
The actual expo is the
24th and 25th of May,
18
00:01:10,720 --> 00:01:12,780
and the podcast show live,
19
00:01:12,780 --> 00:01:16,460
which I guess they have a lot of
live performances and whatnot. Uh,
20
00:01:16,470 --> 00:01:21,460
is the 22nd through the 28th?
So, uh, the listener side is,
21
00:01:21,470 --> 00:01:23,340
is a longer event it looks like.
22
00:01:23,340 --> 00:01:27,740
Yeah. The live events are all over.
It's not in the same venue, so,
23
00:01:28,070 --> 00:01:32,900
uh, probably the event a podcaster
wanna go see is not the live piece,
24
00:01:32,900 --> 00:01:37,580
but the actual exposition again,
I think you said 24th and 25th.
25
00:01:37,810 --> 00:01:42,740
I may be there for that event.
Haven't decided yet. So, uh, yeah,
26
00:01:42,740 --> 00:01:45,660
good Gonna be, uh, year two
of this event. You know,
27
00:01:46,140 --> 00:01:50,260
everyone's talking about Twitter,
28
00:01:50,260 --> 00:01:55,260
Twitter is been at all time high
from an engagement standpoint
29
00:01:55,260 --> 00:01:58,180
cuz everyone's over there watching
what's happening or watching the action.
30
00:01:58,180 --> 00:02:02,060
But there was this post on the podcast,
so saying, the death of Twitter,
31
00:02:02,060 --> 00:02:07,020
what does it mean for podcasters? And
last I checked, Twitter's still alive,
32
00:02:07,550 --> 00:02:10,740
so I don't understand
why everyone's on this.
33
00:02:10,740 --> 00:02:14,220
The depth of when a product
is working perfectly fine.
34
00:02:14,330 --> 00:02:17,740
Yeah, the product's working fine,
what he goes into, there's, you know,
35
00:02:17,740 --> 00:02:22,300
a lot of the advertisers are pulling
out for political reasons or whatever
36
00:02:22,500 --> 00:02:27,020
reason. And, and, uh, you know, there's
saying it's not sustainable. But, uh,
37
00:02:27,120 --> 00:02:31,980
you know, I I think Elon
has proved himself a pretty
good businessman, so we'll,
38
00:02:31,980 --> 00:02:35,220
we'll see how it goes. But the other
thing he was getting at is, you know,
39
00:02:35,220 --> 00:02:36,500
for the last several years,
40
00:02:37,010 --> 00:02:41,500
a lot of new podcasters really don't
use Twitter to promote their show,
41
00:02:41,550 --> 00:02:44,660
to grow their show, to put
out anything. You know, they,
42
00:02:44,660 --> 00:02:48,740
they lean more on Instagram and
Facebook and stuff like that.
43
00:02:48,740 --> 00:02:51,100
And Eva goes into a
little bit about, well,
44
00:02:51,100 --> 00:02:55,380
is social media really the place to
promote your show anyway? For some, yeah.
45
00:02:55,480 --> 00:02:57,820
You know, some maybe not. Well.
46
00:02:57,820 --> 00:03:02,000
Where else they gonna promote it these
days? Because let's be kind of frank,
47
00:03:02,530 --> 00:03:05,480
um, you know, I run, I have a tech show,
48
00:03:05,650 --> 00:03:09,760
so my audience is on Twitter. That's
where my tech show audience hangs out.
49
00:03:09,850 --> 00:03:12,720
So I think content creators
have to understand where,
50
00:03:12,720 --> 00:03:16,080
where does their audience hang
out? And I think the key is,
51
00:03:16,080 --> 00:03:19,840
and maybe the biggest takeaway and the
one thing that they're right about in
52
00:03:19,840 --> 00:03:24,120
there is maybe podcasters should start
controlling where the conversation is
53
00:03:24,120 --> 00:03:25,840
that they have with
their audience. You know,
54
00:03:25,840 --> 00:03:30,040
maybe they should start thinking about
having something on their own website.
55
00:03:30,040 --> 00:03:32,320
You know, some sort of
social interaction there.
56
00:03:32,430 --> 00:03:34,600
I know a lot of people
ran over to Mastodon,
57
00:03:34,600 --> 00:03:39,560
but it's kind of funny because Mastodon
is a type of a system where you
58
00:03:39,560 --> 00:03:42,880
have to specific follow someone,
or you're not gonna see the thread.
59
00:03:42,880 --> 00:03:45,560
It's not this ongoing conversation per se.
60
00:03:45,560 --> 00:03:48,480
Yeah. It's not really like
Twitter where, you know,
61
00:03:48,480 --> 00:03:52,440
your tweets can be seen by
pretty much anybody. Right. Uh,
62
00:03:52,440 --> 00:03:56,640
with Mastodon you have to specifically
pick who you wanna follow or what, uh.
63
00:03:56,790 --> 00:03:57,960
Topics and that type.
64
00:03:58,160 --> 00:04:01,280
Of stuff. Yeah, yeah. Topics and
whatnot. It's a neat service,
65
00:04:01,340 --> 00:04:04,280
but it's no replacement, no. For Twitter.
66
00:04:04,490 --> 00:04:07,560
No, not at all. And I, and I
think some people are leaving, uh,
67
00:04:07,560 --> 00:04:12,440
Twitter because of whatever political
reason or they feel they're not
68
00:04:12,440 --> 00:04:15,400
safe or something to that
effect. But I've always said,
69
00:04:15,400 --> 00:04:19,120
if I don't like what someone has to say,
I just kinda move on or I block them,
70
00:04:19,120 --> 00:04:22,320
you know, and, and, and
be done with it. Yeah.
71
00:04:22,320 --> 00:04:26,120
It's like if I see a threaded conversation
I don't agree with and I don't wanna
72
00:04:26,120 --> 00:04:28,920
be part of, or it goes
against something I, you know,
73
00:04:28,920 --> 00:04:32,120
something that the way I feel,
I just block it. It's easy.
74
00:04:32,120 --> 00:04:34,360
It gets outta my thread
and I kid moving on,
75
00:04:34,360 --> 00:04:37,680
I find the conversation I have
on Twitter to be very valuable.
76
00:04:37,680 --> 00:04:40,880
There's lots of podcasters over
there talking about podcasting,
77
00:04:40,910 --> 00:04:45,000
lots of questions being asked. So for
me it's about being able to help and,
78
00:04:45,000 --> 00:04:46,520
and then at the same time do have.
79
00:04:46,670 --> 00:04:50,840
I get some of the news for, for this
show through Twitter. Yeah. You know,
80
00:04:50,840 --> 00:04:55,360
Twitter threads about something that,
uh, doesn't really make the, uh,
81
00:04:55,360 --> 00:04:58,000
the rounds in the podcast media. And.
82
00:04:58,000 --> 00:05:01,080
Some people have left Twitter now because
they just don't like Elon anymore.
83
00:05:01,410 --> 00:05:02,243
So Yeah.
84
00:05:02,420 --> 00:05:06,840
But that's not a reason to leave a
social platform where your audience
85
00:05:06,840 --> 00:05:07,440
potentially,
86
00:05:07,440 --> 00:05:11,000
but now if you have audience on Instagram
or Facebook or LinkedIn or wherever it
87
00:05:11,000 --> 00:05:12,440
is, go. But if you're gonna leave.
88
00:05:12,440 --> 00:05:15,240
That's what I was getting at.
You know, like Spotify, you know,
89
00:05:15,240 --> 00:05:19,640
certain shows do really well on Spotify
cuz they have a certain demographic over
90
00:05:19,640 --> 00:05:24,360
there that is different than some
demographics of the other apps.
91
00:05:24,360 --> 00:05:24,700
And.
92
00:05:24,700 --> 00:05:28,240
But, but you don't build audience on
Spotify. You don't build community,
93
00:05:28,240 --> 00:05:29,960
you have listeners over there.
94
00:05:29,960 --> 00:05:34,160
So podcasters need to really
start thinking about where
they're building their
95
00:05:34,160 --> 00:05:37,390
community and um, you know, we,
96
00:05:37,390 --> 00:05:42,270
we have set up a blueberry.chat
Macon server initially
97
00:05:42,270 --> 00:05:46,270
internally for blueberry team members,
but at some point we may open it up to,
98
00:05:47,080 --> 00:05:49,110
to blueberry customers. Matter of fact,
99
00:05:49,110 --> 00:05:51,790
I think we've got it set up now that
if you go over there and sign up for
100
00:05:51,790 --> 00:05:55,750
blueberry.chat and we will
validate whether or not you
are a blueberry customer
101
00:05:55,750 --> 00:05:59,840
and allow you in there if you, you
wanna try that. But then again, it is a,
102
00:06:00,190 --> 00:06:02,600
it's not a replacement
for normal social media.
103
00:06:02,600 --> 00:06:06,000
We find it a place to be able to have
a conversation about what's going on in
104
00:06:06,000 --> 00:06:08,200
podcasting and podcasting
conversations. But.
105
00:06:08,200 --> 00:06:10,120
You know, the nice thing
about it's federated.
106
00:06:10,130 --> 00:06:12,120
So if you have a Mastodon anywhere,
107
00:06:12,120 --> 00:06:16,640
you can follow people on other mastodons
if you know their address, you know,
108
00:06:16,640 --> 00:06:20,560
it's like, I think I'm at
Mike blueberry.chat, you know,
109
00:06:20,610 --> 00:06:24,920
if you wanna follow over there
and Yep. Then I'll see your toots,
110
00:06:24,920 --> 00:06:25,800
I guess they call 'em.
111
00:06:25,800 --> 00:06:28,600
Yep. And if you don't wanna be on
there, you don't wanna be on there.
112
00:06:28,600 --> 00:06:30,160
It's just the way it is. Mm-hmm.
113
00:06:30,160 --> 00:06:32,400
so there's the article about
the genesis of podcasting,
114
00:06:32,400 --> 00:06:36,520
a long lost article that Adam Curry
had put up from January ray of
115
00:06:36,520 --> 00:06:37,760
2001,
116
00:06:37,840 --> 00:06:42,760
where he was talking about this
conceptual idea about media delivery.
117
00:06:43,170 --> 00:06:48,040
So, um, if you wanna look at
the forethought on what Adam,
118
00:06:48,040 --> 00:06:52,720
which led him to Dave and the conversation
that they had and how podcasting
119
00:06:52,720 --> 00:06:56,680
really kind of got created That, uh,
that article is there. Think about that.
120
00:06:56,880 --> 00:07:00,000
The, I don't know where Adam found it,
but he said, oh, the long loss article.
121
00:07:00,000 --> 00:07:00,960
He found it somewhere.
122
00:07:00,960 --> 00:07:05,400
Yeah, yeah. Somebody found it and,
uh, and Adam gave permission for, uh,
123
00:07:05,400 --> 00:07:07,160
James to put it on Pod news. Yep.
124
00:07:07,160 --> 00:07:11,440
So he has both the text version
and a screenshot version of, uh,
125
00:07:11,440 --> 00:07:13,880
of that original article and, and yeah,
126
00:07:13,880 --> 00:07:18,760
that we owe podcasting to the
pod father and Dave Wener. Yep.
127
00:07:18,830 --> 00:07:19,663
Both of them.
128
00:07:20,050 --> 00:07:24,800
So Adobe has added a free mic
checker online. So what does this do?
129
00:07:24,800 --> 00:07:28,040
Yeah, you have to sign up. You have
an Adobe account for any other reason.
130
00:07:28,040 --> 00:07:29,080
You can, but it's free.
131
00:07:29,260 --> 00:07:34,000
But what's cool about it is you hit
start and which once you're logged in
132
00:07:34,460 --> 00:07:35,960
and it tells you what to read,
133
00:07:35,960 --> 00:07:39,760
it's just a sentence and then you
hit stop test and it'll tell you if,
134
00:07:39,760 --> 00:07:44,360
if it thinks you've got too much
echo or if you too close to the mic
135
00:07:44,380 --> 00:07:48,800
too far away from the mic, your
gains set too high, too low. Uh,
136
00:07:48,800 --> 00:07:51,040
it's pretty slick. It comes
up with a little chart.
137
00:07:51,250 --> 00:07:55,000
So you have a, obviously you have to have
a USB mic to do this then, huh? Well.
138
00:07:55,000 --> 00:07:57,960
Or you know, in my case I got it
through the road caster in the computer,
139
00:07:57,960 --> 00:08:01,120
but yeah, if you're mic is connected
to your computer, you can use the best.
140
00:08:01,120 --> 00:08:02,040
Right. Oh, cool.
141
00:08:02,040 --> 00:08:02,920
So pretty cool.
142
00:08:02,940 --> 00:08:07,400
All right. There's an article out
by Digit Day and it's kind of,
143
00:08:07,400 --> 00:08:10,280
it's a little complicated if
you're not following this. It says,
144
00:08:10,490 --> 00:08:14,400
as aass as Purpose driven ads,
145
00:08:14,400 --> 00:08:15,880
face challenges this holiday,
146
00:08:15,880 --> 00:08:20,640
could podcasting provide a lip
and as purpose driven really is
147
00:08:20,740 --> 00:08:25,280
buy this Red Bull and go
snowboarding, drink coke,
148
00:08:25,660 --> 00:08:30,520
and have a refreshing day. It's
basically, it's a, it's a purpose driven.
149
00:08:30,570 --> 00:08:34,240
So in other words, you're gonna buy
a car to go drive to the mountains,
150
00:08:34,240 --> 00:08:38,320
or you're gonna go buy a, a floor
wheeler to, you know, whatever it may be.
151
00:08:38,680 --> 00:08:41,280
It's as purpose driven
ads. So apparently those,
152
00:08:41,280 --> 00:08:46,280
those type of ads are having
challenges and because of the
153
00:08:46,280 --> 00:08:49,520
tightening economy, those
purpose driven, in other words,
154
00:08:49,520 --> 00:08:50,400
you're gonna go have fun,
155
00:08:50,400 --> 00:08:53,800
you're gonna do something aren't working
as well because people are being real
156
00:08:53,800 --> 00:08:58,040
tight under budget. So it's more about
function over purpose at this point.
157
00:08:58,170 --> 00:09:03,040
So they think podcasting may have
an ability to fill in for Summit,
158
00:09:03,040 --> 00:09:07,920
but then again, people have to buy
those kinds of ads in podcasting.
159
00:09:07,920 --> 00:09:10,720
So we'll see. But yeah, it's,
it's an interesting analysis,
160
00:09:10,980 --> 00:09:15,880
but Apple's chose their podcast
of the year and it's Slow Burn
161
00:09:16,380 --> 00:09:20,280
Roe versus Weight, that
particular podcast. So I, I,
162
00:09:20,390 --> 00:09:22,560
I never listened to it, but I
guess it was pretty popular.
163
00:09:22,710 --> 00:09:26,640
Yeah, apple just kind of started doing
this with their, uh, you know, their,
164
00:09:26,640 --> 00:09:29,800
their kind of handpicking things
that they wanna promote and,
165
00:09:29,900 --> 00:09:33,440
and that they like and, and
uh, it's pretty cool. You know,
166
00:09:33,750 --> 00:09:35,400
slow Burn is the first one.
167
00:09:35,870 --> 00:09:38,800
Lots of show disappeared from
Spotify this week, including my,
168
00:09:38,800 --> 00:09:42,920
one of my shows it was a bug at Spotify
should be corrected now, is that true?
169
00:09:43,320 --> 00:09:44,400
Hmm? Where did we see that.
170
00:09:44,400 --> 00:09:48,880
News? Yeah, I was reported today
that uh, they found a bug and uh,
171
00:09:48,880 --> 00:09:51,160
indeed new media show is back. Oh.
172
00:09:51,550 --> 00:09:53,400
That's interesting. So.
173
00:09:54,270 --> 00:09:55,800
A system bug over there.
174
00:09:56,210 --> 00:10:00,440
Ah, because we could see it via the
link, but we couldn't get there via the,
175
00:10:00,740 --> 00:10:03,360
the search. Yeah. It wasn't
available. If it was, if was,
176
00:10:03,360 --> 00:10:06,760
if it was already in the library I could
see it, but, well good they got that,
177
00:10:06,870 --> 00:10:09,520
that bug fixed. So, uh, I.
178
00:10:09,910 --> 00:10:13,960
A lot of people do use
Spotify for podcasts. Uh,
you know, I personally don't,
179
00:10:13,960 --> 00:10:18,120
but we check it
Yeah. And it's indeed back.
180
00:10:18,230 --> 00:10:21,400
I was told by someone else I couldn't
find it. So that's how I knew,
181
00:10:21,400 --> 00:10:26,040
cuz I don't ever even use the app.
Our best practice when changing your,
182
00:10:26,040 --> 00:10:28,400
oh boy, this is a big one.
Listener buddy
183
00:10:28,400 --> 00:10:33,280
when changing your website URL and the
Lord buying a new domain name or building
184
00:10:33,280 --> 00:10:38,200
a new website, be careful it could
be an extinction event for your show.
185
00:10:38,320 --> 00:10:41,360
Every couple of weeks I'll
get somebody that said, Hey,
186
00:10:41,470 --> 00:10:45,640
I either I redesigned my website
and a minute they say that. I said,
187
00:10:45,990 --> 00:10:49,240
okay, did you go away
from WordPress? Oh yeah,
188
00:10:49,240 --> 00:10:52,120
I redesigned it on W and
why is my feed not working?
189
00:10:52,520 --> 00:10:53,190
Right.
190
00:10:53,190 --> 00:10:54,920
Okay. That's one, one scenario.
191
00:10:54,920 --> 00:10:59,520
The other scenario is they
had a WordPress site domain a,
192
00:10:59,880 --> 00:11:01,040
whatever that domain is,
193
00:11:01,060 --> 00:11:04,840
and then they built a new site with a
new domain and changed the name of the
194
00:11:04,840 --> 00:11:07,280
podcast, got rid of the old domain,
195
00:11:07,420 --> 00:11:11,720
and wondered why their new episodes
are not going up on all the usual
196
00:11:11,790 --> 00:11:14,640
suspects. The problem was
there was no redirect.
197
00:11:14,640 --> 00:11:19,480
Yeah. So the feed was essentially
gone. If you were at, as an example,
198
00:11:19,790 --> 00:11:24,760
your show.com/feed/podcast and you changed
199
00:11:24,760 --> 00:11:29,400
your domain name to my
show.com/feed source podcast,
200
00:11:29,630 --> 00:11:30,840
well guess what?
201
00:11:30,840 --> 00:11:35,680
That URL is no longer accessible if
you did not do a redirect from the
202
00:11:35,680 --> 00:11:37,520
old URL to the new,
203
00:11:37,560 --> 00:11:42,520
which requires you to have
that essentially have that
204
00:11:42,520 --> 00:11:46,640
domain name still on a hosted account
to be able to redirect it at least for a
205
00:11:46,640 --> 00:11:48,480
period of time. You can't.
206
00:11:48,650 --> 00:11:51,040
In the case of this
person here, you know, he,
207
00:11:51,090 --> 00:11:55,960
he just had to buy the domain back for
a year and map it to a hosting plan
208
00:11:55,960 --> 00:11:56,300
and.
209
00:11:56,300 --> 00:11:58,040
For a little while to get it moved over.
210
00:11:58,150 --> 00:12:01,480
Yeah. Then we made a redirect and he,
you know, he is back up and running.
211
00:12:01,620 --> 00:12:02,880
But the thing is,
212
00:12:02,880 --> 00:12:07,600
is say you went from WordPress
to Squarespace, okay,
213
00:12:07,600 --> 00:12:10,040
so you still have that domain, right.
214
00:12:10,040 --> 00:12:11,520
But the URL is different.
215
00:12:12,020 --> 00:12:14,240
URL is different for the feed. Yeah.
216
00:12:14,380 --> 00:12:18,560
And there is a way to do that
inside of some of those platforms,
217
00:12:18,560 --> 00:12:21,680
but some of them don't know how to
do it. You know, in other words,
218
00:12:21,680 --> 00:12:26,240
think of your RSS feed as
kinda the transmitter for your
219
00:12:26,240 --> 00:12:27,073
podcast.
220
00:12:27,170 --> 00:12:31,800
If it was a radio station
and if you're on 90.7 FM
221
00:12:31,980 --> 00:12:35,360
and your radio station moves to whatever,
222
00:12:35,360 --> 00:12:39,160
now there's no way to redirect people
off of that one frequency to the other.
223
00:12:39,580 --> 00:12:42,920
But before that, you tell 'em ahead of
time, Hey, we're moving, we're moving,
224
00:12:42,920 --> 00:12:46,440
we're moving. You could do the same
thing right. With a website as well.
225
00:12:46,490 --> 00:12:49,400
So you could say, Hey, we're
gonna move to this other website,
226
00:12:49,560 --> 00:12:53,720
we'll hopefully redirect it, but you
make sure plant it ahead of that time.
227
00:12:53,720 --> 00:12:56,280
Yeah. So talk to somebody if
you don't know the technical.
228
00:12:56,350 --> 00:12:59,960
Yeah. So just reach out to the
support team and say, Hey, I'm,
229
00:12:59,960 --> 00:13:03,240
I want to change my domain
name or I'm moving my website,
230
00:13:03,410 --> 00:13:05,360
do am I gonna be affected? And,
231
00:13:05,360 --> 00:13:08,440
and we'll make sure you get squared away
and we'll give you the best practices
232
00:13:08,440 --> 00:13:12,880
to moving so you do not have
an extinction event. So yeah.
233
00:13:12,880 --> 00:13:16,960
We we would rather fix it before it's
broke
234
00:13:17,610 --> 00:13:18,240
So anyway,
235
00:13:18,240 --> 00:13:21,680
be careful out there cuz we see this a
lot and mean people just don't realize
236
00:13:21,680 --> 00:13:22,240
it, you know,
237
00:13:22,240 --> 00:13:24,880
it's just kind of one of those things
that is an afterthought and they,
238
00:13:24,880 --> 00:13:27,800
they're all excited to move and then
they cause themselves big issues.
239
00:13:27,800 --> 00:13:28,800
All right. Blueberry News,
240
00:13:35,470 --> 00:13:39,680
blog post up Leaning into
Adult Content by Tara.
241
00:13:40,210 --> 00:13:43,680
So what's this article
about? I have not read this.
242
00:13:43,680 --> 00:13:46,280
Yeah. She was just, uh,
talking about, you know,
243
00:13:46,280 --> 00:13:50,160
being authentic and being honest
about what your show is about.
244
00:13:50,160 --> 00:13:52,360
So if you're gonna, you
know, throw some, uh,
245
00:13:52,640 --> 00:13:57,000
adult material in there or you know,
cuss a lot or whatever, you know,
246
00:13:57,000 --> 00:13:59,360
like a comedian, you know,
just do it. You know,
247
00:13:59,420 --> 00:14:01,440
but you have to be honest
with your audience, right?
248
00:14:01,440 --> 00:14:05,800
Cause you don't want OTRs and whatnot
and you also have to decide if it's worth
249
00:14:05,800 --> 00:14:06,720
it. Uh,
250
00:14:06,730 --> 00:14:11,720
there's certain countries where you
can't have an explicit podcast and
251
00:14:11,720 --> 00:14:16,480
so you're not gonna be exposed to
those areas in a lot of those areas are
252
00:14:16,480 --> 00:14:16,920
growing.
253
00:14:16,920 --> 00:14:17,530
Right?
254
00:14:17,530 --> 00:14:21,040
In podcast listenership and
otherwise. So just, you know,
255
00:14:21,210 --> 00:14:25,000
be careful and decide whether or
not it's something you wanna do,
256
00:14:25,290 --> 00:14:26,840
if that's something you wanna do.
257
00:14:26,890 --> 00:14:28,880
So leaning into adult content,
258
00:14:28,880 --> 00:14:33,760
definitely check that
out@podcastinsider.com. You'll
find the link there. Also,
259
00:14:33,760 --> 00:14:37,560
we announced our podcast
of the month that, uh,
260
00:14:37,560 --> 00:14:41,200
is the Food Garden Life Show. It's, uh,
261
00:14:41,230 --> 00:14:46,120
hosted by Steve and Emma, a father
and daughter duo from Toronto,
262
00:14:46,120 --> 00:14:47,160
Canada, a host,
263
00:14:47,160 --> 00:14:50,440
a podcast that brings together
gardening food and the human story.
264
00:14:50,690 --> 00:14:54,840
We are excited to feature them and love
being able to share their unique story.
265
00:14:54,950 --> 00:14:58,720
Just a lot of data about them. So
definitely check this out again,
266
00:14:58,720 --> 00:15:00,640
the Food Garden Life Show.
267
00:15:01,260 --> 00:15:03,680
And we may have them on here as well that.
268
00:15:03,680 --> 00:15:06,040
This point have a
interview with them. Yeah.
269
00:15:06,040 --> 00:15:09,200
But they talk about what inspired
them, how to prepare for an episode,
270
00:15:09,590 --> 00:15:12,000
what advice they give to
people just starting out,
271
00:15:12,000 --> 00:15:15,520
and a little bit of information
about them. So again,
272
00:15:15,520 --> 00:15:19,480
the Food Garden Life Show sounds
like a fun podcast. And again,
273
00:15:19,480 --> 00:15:22,240
congratulations for being
our podcaster of the month.
274
00:15:22,240 --> 00:15:25,920
Our newsletter did go out earlier
this week and we kind of, uh,
275
00:15:25,920 --> 00:15:26,800
if you didn't read it,
276
00:15:26,800 --> 00:15:31,640
you need to because we unveiled
a bunch of stuff that we
277
00:15:31,640 --> 00:15:36,200
have coming. So definitely check that
out in detail. Get in there and uh,
278
00:15:36,200 --> 00:15:39,960
and see what we've got on the development
wagon and what's gonna be released to
279
00:15:39,960 --> 00:15:42,880
you as, as new products and
services in the coming weeks.
280
00:15:42,990 --> 00:15:44,360
Yeah. And uh, you know,
281
00:15:44,710 --> 00:15:48,440
a lot of the stuff is gonna be
powered by the Podcasting 2.0 project
282
00:15:48,440 --> 00:15:52,440
over@podcastindex.org, but
that's Adam and Dave's.
283
00:15:52,440 --> 00:15:55,520
We talk about it a lot and I know,
you know, unless you're geeky,
284
00:15:55,670 --> 00:15:58,280
a lot of this stuff
probably doesn't matter,
285
00:15:58,280 --> 00:16:02,800
but just know that it's gonna bring
features to podcasting that we've been
286
00:16:02,800 --> 00:16:06,360
wanting for years that you were
saying the other day, Todd, you know,
287
00:16:06,410 --> 00:16:09,960
in 2005 when Apple came in,
innovation kind of stopped.
288
00:16:10,390 --> 00:16:13,760
Well, there's a lot more stuff than
just the features we're adding.
289
00:16:13,770 --> 00:16:17,800
There's a new services too. So
definitely read the newsletter.
290
00:16:17,800 --> 00:16:22,640
And the main thing is we're going to
explain to you not in a technical sense,
291
00:16:22,640 --> 00:16:27,040
we'll have some documentation out
that's going to break this down
292
00:16:27,050 --> 00:16:30,560
feature by feature on what
it's for, what it means,
293
00:16:30,590 --> 00:16:35,200
what the advantage is, um, why you
should consider utilizing that.
294
00:16:35,200 --> 00:16:39,600
We're gonna have a big push once this
stuff is released for you to update your,
295
00:16:39,710 --> 00:16:43,560
your show settings and provide
some additional data, uh, ma data,
296
00:16:43,560 --> 00:16:47,320
essentially automated data that's
gonna go into your show to make your
297
00:16:47,320 --> 00:16:51,360
information more robust for a lot of the
new podcasting apps that are supporting
298
00:16:51,360 --> 00:16:54,480
some of these new cool features,
allowing you to engage.
299
00:16:54,630 --> 00:16:58,840
It's all on the goal of you engaging
with your audience at a deeper level. So,
300
00:16:58,840 --> 00:16:59,180
uh.
301
00:16:59,180 --> 00:17:02,760
The thing that we wanna stress is
we're not gonna tell you how it works.
302
00:17:03,130 --> 00:17:05,400
If you wanna know, that's
easy enough to figure out,
303
00:17:05,400 --> 00:17:09,800
but we're gonna show you why it's
important and what's cool about it and,
304
00:17:09,980 --> 00:17:13,520
you know. Yep. Hopefully, uh,
you'll take on some of this stuff.
305
00:17:13,730 --> 00:17:18,560
So anyway, we'll be little by little
rolling this stuff out and when we do,
306
00:17:18,560 --> 00:17:22,400
we'll keep eye on the blog, keep, we're
gonna be talking about it here. Uh,
307
00:17:22,400 --> 00:17:24,560
we'll even have some video, short reels,
308
00:17:24,560 --> 00:17:29,040
those types of things to kinda lay it
out for you in a deeper way. So Mike,
309
00:17:29,040 --> 00:17:31,600
I think we've got a blueberry
pro tip, don't we? We.
310
00:17:31,600 --> 00:17:33,880
Do. So, uh, this is, uh,
311
00:17:34,110 --> 00:17:37,480
Toby from our pro team Who versus How.
312
00:17:42,810 --> 00:17:47,240
Hi, it's Toby Goodman here. As
podcasters, we often ask ourselves,
313
00:17:47,580 --> 00:17:50,920
how, how will I find out
what microphone to buy?
314
00:17:51,060 --> 00:17:55,200
How will I set up my computer? How
will I make sure my show is recorded?
315
00:17:55,300 --> 00:17:59,440
How will I ensure my podcast can be
found? How will I find the right guests?
316
00:17:59,620 --> 00:18:03,720
How will I know what to ask? How will
I get my guests to share the podcast?
317
00:18:04,180 --> 00:18:07,120
How will I incorporate my
podcast into my website?
318
00:18:07,540 --> 00:18:09,440
And so on and so forth.
319
00:18:09,440 --> 00:18:13,960
And despite messages from the industry
telling you that podcasting is easy,
320
00:18:14,290 --> 00:18:17,320
it still can be overwhelming.
And the truth is,
321
00:18:17,320 --> 00:18:20,920
podcasting done right does
have its corners of complexity.
322
00:18:21,410 --> 00:18:25,720
So rather than ask yourself how,
what happens when you ask yourself,
323
00:18:26,060 --> 00:18:29,680
who, who will help me find
out what microphone to buy?
324
00:18:29,820 --> 00:18:33,680
Who will I trust to store my content
so it doesn't get ripped off?
325
00:18:34,060 --> 00:18:37,120
Who will teach me how to
get my podcast shared?
326
00:18:38,240 --> 00:18:42,360
Changing how to, who still needs
an answer? But in my experience,
327
00:18:42,420 --> 00:18:45,200
immediately decreases anxiety levels.
328
00:18:45,630 --> 00:18:50,480
When we try to do everything ourselves,
life gets hard at best, we get stressed,
329
00:18:50,480 --> 00:18:53,400
and at worse we miss
things and make mistakes.
330
00:18:53,820 --> 00:18:57,280
The rule of just because you
can doesn't mean you should,
331
00:18:57,380 --> 00:19:00,360
can still very much
apply With your podcast,
332
00:19:01,270 --> 00:19:06,240
you'll find a much more in depth
analysis of why and how I'm a fan of
333
00:19:06,240 --> 00:19:10,000
this approach. If you read or
listen to Dan Sullivan's book,
334
00:19:10,100 --> 00:19:14,320
who Not how the combination
of the tech tools,
335
00:19:14,340 --> 00:19:19,320
the real human phone support at
Blueberry and Blueberry Pro production is
336
00:19:19,320 --> 00:19:22,680
the best answer to hundreds
of your who questions.
337
00:19:23,020 --> 00:19:27,400
The result being you get your time back
so you can focus on the elements of
338
00:19:27,400 --> 00:19:29,800
podcasting you love safe,
339
00:19:29,960 --> 00:19:33,720
the knowledge your podcast tech and
production needs are looked after.
340
00:19:34,290 --> 00:19:37,960
So to meet your next
trusted who in podcasting,
341
00:19:38,030 --> 00:19:42,520
head over to blueberry.com
and blueberry pro.com.
342
00:19:47,030 --> 00:19:51,040
Thanks Toby for that. We
appreciate it and all good points.
343
00:19:51,040 --> 00:19:54,600
Appreciate your tip of the
week. Any comments? Mine?
344
00:19:55,010 --> 00:19:57,440
No, I think, uh, I think he
makes a good point though.
345
00:19:57,630 --> 00:20:02,280
A lot of times we worry about how to do
stuff and eventually you just have to
346
00:20:02,280 --> 00:20:04,120
ask the right person. So
you need to know the who.
347
00:20:04,430 --> 00:20:06,680
Yeah. When we did our biweekly webinar,
348
00:20:07,200 --> 00:20:11,840
we've had some great questions recently
of new content creators that are kinda
349
00:20:11,840 --> 00:20:15,000
struggling on some pieces of stuff
and sometimes you just have to,
350
00:20:15,000 --> 00:20:16,160
you just have to ask.
351
00:20:16,180 --> 00:20:19,760
And we've got a great team here that
can help you on almost any question in
352
00:20:19,760 --> 00:20:21,960
podcasting. So that leads us
to the question of the week.
353
00:20:23,410 --> 00:20:28,280
Is it possible to do a show with a
new host Every episode we are doing a
354
00:20:28,280 --> 00:20:32,560
company show and want experts in our
company to host an episode and pass the
355
00:20:32,560 --> 00:20:35,600
hosting around to different
people in the company. Well.
356
00:20:35,750 --> 00:20:37,160
That's what we're doing here.
357
00:20:37,440 --> 00:20:38,480
358
00:20:38,480 --> 00:20:43,000
Of, you know, we, uh, it's not always
Todd and I, sometimes it's McKenzie and I,
359
00:20:43,000 --> 00:20:46,880
sometimes it's me and somebody else.
Sometimes it's McKenzie and somebody else.
360
00:20:46,880 --> 00:20:51,640
I mean, you know, we switch it up and
yeah, there's no rules in podcasting.
361
00:20:51,640 --> 00:20:54,080
The thing about this show is
we kind of have it as a format,
362
00:20:54,410 --> 00:20:58,920
so really doesn't matter who we
plug into the spots as far as,
363
00:20:59,090 --> 00:21:00,040
uh, you know,
364
00:21:00,040 --> 00:21:04,840
the show will be familiar to our listeners
regardless of who's on that week,
365
00:21:05,170 --> 00:21:09,040
uh, that kind of thing. But, uh, then
again, there's no rules, you know,
366
00:21:09,040 --> 00:21:11,320
might be fun. I wonder what
they're up to this week, who,
367
00:21:11,320 --> 00:21:12,680
who's gonna be the host? That's.
368
00:21:12,680 --> 00:21:15,880
Cool. I do think it's important to
have a coordinator. Yes. And it's,
369
00:21:15,900 --> 00:21:20,840
and it's probably good to have
a format so that way each of the
370
00:21:20,840 --> 00:21:23,240
hosts will have a
specific format to follow.
371
00:21:23,480 --> 00:21:27,800
Obviously their presentation is
going to be varied just like here,
372
00:21:27,800 --> 00:21:30,880
but I think having a format for the
show is probably pretty important.
373
00:21:30,880 --> 00:21:31,320
Yeah.
374
00:21:31,320 --> 00:21:35,960
Another idea would be to have
one person that intros the show,
375
00:21:35,960 --> 00:21:36,880
basically. Yeah.
376
00:21:36,880 --> 00:21:38,200
So acts as moderator.
377
00:21:38,200 --> 00:21:40,600
Start the show and then,
and then, you know,
378
00:21:40,600 --> 00:21:44,800
the person that's the main host for
the week can do their bit and then the,
379
00:21:44,800 --> 00:21:49,520
the main host or whoever's the
mc, I guess can close the show.
380
00:21:49,520 --> 00:21:52,280
So that's another idea.
But again, no rules.
381
00:21:52,350 --> 00:21:56,160
I think it is good to have a
little bit of consistency voice.
382
00:21:56,330 --> 00:22:01,200
It might be important to have one person
potentially be the linchpin, but again,
383
00:22:01,200 --> 00:22:05,720
we don't follow that here per se. Right?
Um, so anyway. Yep. There's no rules.
384
00:22:05,850 --> 00:22:08,680
Do what you want. Have
fun. Mix it up. But again,
385
00:22:08,680 --> 00:22:10,800
I think a little bit of
formatting would be good.
386
00:22:10,810 --> 00:22:13,040
So have you got a question
like us to answer in a show?
387
00:22:13,040 --> 00:22:17,240
Drop an email to mike@blueberry.com,
audio, text or video and we may use it.
388
00:22:17,240 --> 00:22:21,040
You can also post a question on
the blueberry Facebook group.
389
00:22:21,100 --> 00:22:25,400
Yep. And of course, the best place
for support is not the Facebook group,
390
00:22:25,400 --> 00:22:27,280
but ar ripped
391
00:22:27,280 --> 00:22:32,200
but our tickets system at
blueberry.com/support to
392
00:22:32,200 --> 00:22:36,640
give us all a crack at it rather than
just one person if you do a direct email,
393
00:22:36,720 --> 00:22:38,600
phone call, or a Facebook post.
394
00:22:38,770 --> 00:22:41,280
So we've been coming to you this week
for the new media production Student
395
00:22:41,280 --> 00:22:43,040
Quarter Michigan and
Mike Dell's World Studio,
396
00:22:43,040 --> 00:22:46,080
traverse City Michigan produced a
course by the Blueberry Pro production
397
00:22:46,080 --> 00:22:48,000
team@blueberrypro.com.
398
00:22:48,460 --> 00:22:52,840
And you can fill out our listener survey
and we would much appreciate it at
399
00:22:52,840 --> 00:22:57,800
surveys.blueberry.com/podcast Insider lets
400
00:22:57,800 --> 00:22:58,960
us get to know you better.
401
00:22:58,960 --> 00:23:02,160
You can schedule one-on-one
with me hosting customers only,
402
00:23:02,160 --> 00:23:04,440
emailTodd@blueberry.com.
403
00:23:04,500 --> 00:23:08,880
And you can schedule a tech checkup
with me hosting customers only
404
00:23:08,950 --> 00:23:11,280
mike@blueberry.com.
405
00:23:11,280 --> 00:23:14,400
You can send us your podcast sticker
and a self address stamped envelope,
406
00:23:14,400 --> 00:23:18,760
and we will send you a Blueberry Care
package. And definitely appreciate it.
407
00:23:18,760 --> 00:23:23,640
We'll have that mailing address in
the show notes@podcastinsider.com.
408
00:23:23,640 --> 00:23:26,080
I wanna thank you all for
listening in. Be feel,
409
00:23:26,080 --> 00:23:28,160
feel free to send your feedback,
410
00:23:28,160 --> 00:23:30,960
keep your eye on the blog and
the announcements on the website.
411
00:23:30,960 --> 00:23:32,440
Lots of fun stuff coming here.
412
00:23:32,440 --> 00:23:35,680
We'll see you next week here on
the podcast Insider, everyone.
413
00:23:35,680 --> 00:23:37,040
Take care and we'll
see you next time. Bye.
414
00:23:37,040 --> 00:23:38,080
Bye. Have a good week.
Apple Podcasts
TuneIn
Deezer
Paypal