The Future of Connections: Guest Match Pro Unveiled – PCI 452

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Everyone. I'm Todd Cochran, CEO and founder here

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at Blueberry Podcasting.

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I'm Mackenzie Bennett, marketing specialist here at Blueberry.

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Welcome to Podcast Insider.

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And I'm Mike Dell, the VP of customer

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relations and a podcaster.

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And today, we're diving into something brand new

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from Blueberry called Guestmatch

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Pro.

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You're listening to Podcast Insider hosted by Mike

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Dell, Todd Cochran, and Mackenzie Bennett from the

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Blueberry team,

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bringing you weekly insights, advice, and insider tips

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and tricks to help you start, grow, and

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thrive through podcasting.

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With all the support of your team here

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at Blueberry Podcasting,

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welcome. Let's dive in.

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We're at the finish line,

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at least for the beta release. But if

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you ever feel frustrated

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and if you're really

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tired of looking to book the right guests

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or trying to get yourself booked on other

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shows,

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well, you're not alone.

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And, we got something special here. We built

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Guestmatch Pro to to fix that.

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So this is for podcasters, YouTubers, authors, coaches,

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whatever. Guestmatch Pro is for any type of

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creator.

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And broadcasters.

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Anyone that relies on interviews and collaboration

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to grow their brand.

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And we thought that having this open to

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all creators

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would attract a lot more

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influential and interesting

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guests. So it's

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this is saying, it's designed for everyone, and,

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we're really super excited to bring it to

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you. Obviously,

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we're gonna be, launching in beta for about

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ninety days.

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But Guest Match Pro is really this a

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new creator connection platform,

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and it's been designed from the ground up

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to make it easier for people collaborate.

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And, again, it's for creators who need get

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who need guests for the show, our channel,

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and guests who want to be interviewed and

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or featured,

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and our agencies

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that are managing multiple clients who

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want to get their clients booked.

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And as Mackenzie mentioned, it's not just for

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podcasters. It's for anyone

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who uses interviews to build content or or

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visibility.

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And,

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we've got a kind of a matching a

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log rhythm

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that,

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matches

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you to guest in similar categories.

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And,

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hopefully,

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we'll match with relevant guest in just in

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just minutes. But early days, we're starting from

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zero zero, meaning no one's on the platform

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except for those who've been testing it.

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And, you'll see a few of our profiles

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out there, but,

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there is a bunch of stuff that you

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can do in the beta.

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I think my favorite part about the,

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like, the whole thing is that you don't

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have to actually be

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a creator is that you can just

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add a profile for yourself

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as I wanna be a guest. And I

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hope this means that people can, you know,

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that people can find me so that I

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can be a guest on their show.

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So you're able to create whatever type of

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profile you want. You can be both a

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creator and a guest.

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You can, you know, sign up as an

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agency and then have your clients be listed

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as either a creator

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and a guest or I you know, either

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or. There's

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there's a different way that you can do

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it, depending on what they're looking for.

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That that algorithm is gonna match you

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based on

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a number of different things that you're gonna

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answer during during the onboarding and all of

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your profile settings. I think it's a

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a good match

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for a lot of people that are doing

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any type of content creation.

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Yeah. As Todd said, we're gonna have this,

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available very soon in beta, hopefully next week,

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and, you'll be able to build your public

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profile for yourself or your clients if you

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sign up as an agency.

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You could choose your roles,

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guest, creator, agency, or all three.

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You can filter and match with others based

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on shared interests, content goals. You can use

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a built in messaging to communicate

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and schedule your shows, bookmark profiles,

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track connections, and, you can manage the whole

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network or your whole network.

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I will say one thing, though. We you

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will be able to use your own booking

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system. So if you're using Calendly

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or,

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what's that other one? Tidy. There's a number

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yeah. There's a number of them.

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So use your own use your own booking

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link.

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And, so that way that doesn't change from

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your perspective.

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One of the cool things is as a

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Blueberry hosting customer,

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you get all this for free.

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On the beta, you'll, get it for free

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for a limited time.

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But, yeah, it's I think it's be great.

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You know? And as a Blueberry customer, you

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there's no extra logins or or, you know,

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anything like that. You have to, you know,

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set up your profiles and whatnot, but,

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it, should be pretty straightforward.

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But, again,

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just so you're clear, and I think Mike

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covered it, but

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Blueberry

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podcast hosting customers get this free for life.

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And then all others,

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Again, you get access to this for, I

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think we're gonna probably do ninety days at

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a minimum

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and free beta,

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and,

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they give you a chance to test the

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system. And, also, we, you know, ramp to

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build

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clientele. So the first thirty days, things probably

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will be pretty thin on

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on matches. Now this is just the beginning.

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We're gonna be actively collecting feedback from

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from all of you that that choose to

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create a profile,

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And your experience in Justin will help shape

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the future features improvements,

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including enhancements

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to matching and filtering and collaboration tools. And

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we we've already seen a few things in

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our testing that

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potentially can be updated, but when you build

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something out with an initial vision,

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you don't wanna get into the ninth hour

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and make a lot of changes.

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We've done a couple of, updates. We're really

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super obvious,

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But now is your chance to really explore

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the platform, grow your network,

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and be part of building the next great

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tool,

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for creators. You're gonna have the ability here

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to,

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to input this. But

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as we said earlier, this is not just

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for podcasters. I think this is, like, a

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a thing that we need

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to say again and again and again.

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Yeah. It's for any experts in in a

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field. You know, say you wanna get on

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a radio show or a YouTube or

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a or a podcast and be interviewed.

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And, you know, the whole team here has

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been working on breaking the system so that,

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we get as many of the bugs out

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of it before you guys get to see

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it.

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And, again, if if you're listening to this

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and you are a potential

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guest, and it could include a coach,

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consultants,

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authors on book tours, educators and speakers,

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radio hosts, live streamers, agencies

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promoting clients,

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this is the platform for you. And, again,

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it's you're gonna find that we will be

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attracting all kinds of creators and all kinds

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of guests,

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to,

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to to build their profiles on,

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on the platform. And one thing that we

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have set up already

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is a great referral system.

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And,

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if you,

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refer

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clients and everyone that signs up for GuestMatch

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Pro that's a guest or a creator that

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signs up, you'll get a

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a referral link in your first welcome email.

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And if you share that link,

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the very early days before we start charging

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for this,

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you'll get, social promotion. You'll be may mentioned

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in the guest match pro newsletter.

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So we've got the ability here for you

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and to earn money as well.

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So example, if you're a Blueberry,

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podcast hosting customer and you refer,

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a podcaster or a creator to this,

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there when we start charging for the service

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and, if they convert to a billing customer,

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then, you will rent, win a not win.

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You'll be rewarded a bounty.

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For non Blueberry customers

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that,

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use the referral code,

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you'll actually get credit towards,

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your bill or you can take it in

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cash either way.

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So I think that's the exciting piece about

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this is we've got a real strong,

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referral program, and we hope that you'll use

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that to help us,

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build,

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the audience here that is gonna be using

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the service. So if you've already interviewed, let's

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say, 20 or 25 people,

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this might be something you'd want to email

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to each of those previous guests that you've

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had on your show and say, hey. Here's

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gonna be a new way for you to

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find a place to get booked.

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Then you could very well, you know, rack

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up some bounties very, very quickly

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by referring those guests

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and,

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agencies as well that,

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that come in.

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Again, our goal is to be

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set up in such a way that you

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have a lot of control here and

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completely transparent in the interface. But you're definitely

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looking for

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for lots of feedback.

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We're pretty excited that that the team has

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spent

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a huge amount of time getting this built.

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So,

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it's our

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first real true new product in many, many,

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many years.

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Yeah. Something I wanna say is, there was

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definitely some inspiration for Guestmatch Pro from the

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multitude of,

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dating apps and websites that are out there

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to try and match you. But I would

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say that this is set up smarter.

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You know, dating apps, a lot of the

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time,

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majority of them just work on,

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numbers,

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and they just send you anyone

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with some type of filters. But this is

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more of an algorithm of here's the the

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information that you have put. Here's what would

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actually work with someone else, not just, you

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know, a numbers game of we have this

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many people signed up. Let's just give them

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anyone

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and see if they like them and swipe

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right type scenario. So this, I think, is,

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is just a smarter version of something like

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that. So if you're familiar with a with

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00:10:57,394 --> 00:10:59,634
a dating app, go in a little less

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jaded on this one.

288
00:11:01,235 --> 00:11:03,875
Yeah. You're not setting your dating profile from

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00:11:03,875 --> 00:11:06,054
35 to 55 and then,

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hoping, you know, someone in that date range

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likes you. We've really set this up so

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that if you're doing a business show

293
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and you cover, you know, six or seven

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different categories within the business show and then

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someone else is a,

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wants to be a guest on a business

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shows and they have similar,

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backgrounds,

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there'll be a a matching going on there.

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So

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we ask you as you're creating your profiles,

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take the time

303
00:11:38,019 --> 00:11:39,799
and really create a good profile

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and do a good write up

305
00:11:42,019 --> 00:11:44,279
as everything counts in

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helping you get good matches. Is it having

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a complete profile with the keywords, with the

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categories,

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00:11:51,524 --> 00:11:53,384
is super important to

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to get good matches. Now if you go

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too broad

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and pick outside of your category, which, you

313
00:12:00,644 --> 00:12:02,884
know, can be done, but we don't recommend

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00:12:02,884 --> 00:12:03,360
it,

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00:12:03,759 --> 00:12:05,279
you're gonna see stuff there that,

316
00:12:05,839 --> 00:12:07,539
maybe is not a good mix.

317
00:12:08,159 --> 00:12:10,000
But if you're thinking about the type of

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people that,

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00:12:11,519 --> 00:12:15,200
you want to interview and or the the

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guest, the type of show you want to

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be on,

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taking that time to, creating that very accurate

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profile,

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putting bio information in,

325
00:12:27,014 --> 00:12:29,415
making sure you're linking to your social sites

326
00:12:29,415 --> 00:12:31,915
through LinkedIn, wherever else you have social

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00:12:33,289 --> 00:12:33,789
exposure

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00:12:34,330 --> 00:12:36,110
at. This all goes into

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00:12:37,210 --> 00:12:40,169
the, the magic sauce that is gonna help

330
00:12:40,169 --> 00:12:40,669
you,

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00:12:41,370 --> 00:12:43,210
find more guests. Now we're gonna be looking

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00:12:43,210 --> 00:12:45,450
at this real real close as the numbers

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00:12:45,450 --> 00:12:45,950
grow

334
00:12:46,605 --> 00:12:49,245
to see, you know, how well our, I

335
00:12:49,245 --> 00:12:51,105
guess, for a better word, our algorithm

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00:12:52,044 --> 00:12:52,784
is working.

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And, yeah, I'm sure at some point we'll

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00:12:55,884 --> 00:12:57,584
make some tweaks. But,

339
00:12:58,365 --> 00:13:00,705
again, you're getting in on the ground floor,

340
00:13:01,600 --> 00:13:02,100
and,

341
00:13:02,960 --> 00:13:05,440
it's exciting to, to be able to bring

342
00:13:05,440 --> 00:13:07,040
this to you. And we'll you're coming to

343
00:13:07,040 --> 00:13:08,960
podcast movement. We'll be talking about this a

344
00:13:08,960 --> 00:13:10,500
lot at the event as well.

345
00:13:12,240 --> 00:13:15,105
And speaking of podcast movement, if you are,

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00:13:15,105 --> 00:13:16,945
you know, a die hard Blueberry fan and

347
00:13:16,945 --> 00:13:18,325
really interested in this,

348
00:13:18,784 --> 00:13:20,465
stop by the booth and pick up a

349
00:13:20,465 --> 00:13:22,144
t shirt. We'll be happy to give you

350
00:13:22,144 --> 00:13:23,904
one. And matter of fact, if you wear

351
00:13:23,904 --> 00:13:25,424
a t shirt for at least one day

352
00:13:25,424 --> 00:13:26,565
of podcast movement,

353
00:13:27,105 --> 00:13:29,424
Mackenzie's got some gift cards to give away.

354
00:13:29,424 --> 00:13:29,745
So,

355
00:13:31,070 --> 00:13:33,790
little cash incentive to wear a Guest Match

356
00:13:33,790 --> 00:13:34,850
Pro t shirt

357
00:13:35,230 --> 00:13:37,790
at, podcast Movement. Mike and I will be

358
00:13:37,790 --> 00:13:39,009
sporting them the entire

359
00:13:39,710 --> 00:13:40,509
event. So,

360
00:13:41,549 --> 00:13:43,070
if you don't know what we're looking for,

361
00:13:43,070 --> 00:13:45,169
just look for the Guest Match Pro logo.

362
00:13:46,235 --> 00:13:48,575
It'll be on our on our backs literally.

363
00:13:49,274 --> 00:13:50,335
Yep. For sure.

364
00:13:50,955 --> 00:13:52,715
And, you'll be able to,

365
00:13:53,434 --> 00:13:56,315
chitchat with us, in addition to GuestMatch Pro,

366
00:13:56,315 --> 00:13:57,934
of course, all the Blueberry stuff.

367
00:13:59,539 --> 00:14:00,759
Yeah. It's really,

368
00:14:02,100 --> 00:14:04,259
you know, the the service, I think, and

369
00:14:04,259 --> 00:14:06,659
the matches that you get is really gonna

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00:14:06,659 --> 00:14:07,159
be

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00:14:08,179 --> 00:14:09,639
kinda dependent on

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00:14:10,019 --> 00:14:12,440
on how well you fill out your profile

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00:14:12,820 --> 00:14:13,720
and and

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00:14:14,125 --> 00:14:15,965
just building up this user base that we

375
00:14:15,965 --> 00:14:18,684
have. And that's why we we really want

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00:14:18,684 --> 00:14:21,045
you to share this with your friends or

377
00:14:21,165 --> 00:14:24,045
and, you know, community of content creators that

378
00:14:24,045 --> 00:14:26,684
you know that are also interested in this.

379
00:14:26,845 --> 00:14:28,285
I think it can be really good. I

380
00:14:28,285 --> 00:14:30,840
will say one thing. The pricing is already

381
00:14:30,840 --> 00:14:32,840
on the website, so you can actually look

382
00:14:32,840 --> 00:14:35,080
at the pricing breakdown. We're working on, having

383
00:14:35,080 --> 00:14:36,440
a flip or switch so that you can

384
00:14:36,440 --> 00:14:39,259
see the delta between monthly and yearly.

385
00:14:39,879 --> 00:14:40,379
And,

386
00:14:40,920 --> 00:14:43,019
this will give you an idea. We've competitively

387
00:14:43,240 --> 00:14:44,540
priced this. There's other

388
00:14:47,074 --> 00:14:48,375
but I think the

389
00:14:48,834 --> 00:14:50,914
the situation here really is is we know

390
00:14:50,914 --> 00:14:51,975
that Blueberry

391
00:14:52,595 --> 00:14:54,774
podcast hosting customers at a minimum,

392
00:14:56,274 --> 00:14:58,115
this may save them some money by not

393
00:14:58,115 --> 00:15:00,294
having to pay for service somewhere else

394
00:15:00,730 --> 00:15:02,490
as we're giving this to you for free

395
00:15:02,490 --> 00:15:03,549
as part of your

396
00:15:04,090 --> 00:15:07,230
subscription to Blueberry and providing continued value,

397
00:15:08,090 --> 00:15:10,250
to our service here. You know, and if

398
00:15:10,250 --> 00:15:12,029
you're a podcaster at Blueberry,

399
00:15:12,730 --> 00:15:14,889
you know, you probably do go on other

400
00:15:14,889 --> 00:15:17,014
people's shows. Well, so make sure you do

401
00:15:17,014 --> 00:15:17,514
your,

402
00:15:18,054 --> 00:15:18,875
your guest,

403
00:15:19,334 --> 00:15:22,294
profile as well. You know, it never hurts

404
00:15:22,294 --> 00:15:24,235
to be on somebody else's show.

405
00:15:24,855 --> 00:15:27,735
Absolutely. And I'll definitely be creating a guest

406
00:15:27,735 --> 00:15:29,894
profile even though I don't do a per

407
00:15:29,894 --> 00:15:31,194
se interview show

408
00:15:31,670 --> 00:15:32,809
for one of my shows.

409
00:15:33,509 --> 00:15:35,269
So there may be a chance that you'll

410
00:15:35,269 --> 00:15:37,190
get me on your show if you're,

411
00:15:37,750 --> 00:15:40,090
you're looking for a show or vice versa.

412
00:15:40,230 --> 00:15:42,070
Yeah. So if you've been waiting for an

413
00:15:42,070 --> 00:15:43,450
easy way to grow your network,

414
00:15:44,084 --> 00:15:46,345
get booked or find the perfect guest, GuestMatch

415
00:15:46,565 --> 00:15:49,044
Pro was made for you. Yep. And, like

416
00:15:49,044 --> 00:15:51,524
I said, head over to guestmatch.pro,

417
00:15:51,524 --> 00:15:53,764
and I think guestmatchpro.com

418
00:15:53,764 --> 00:15:54,664
also works.

419
00:15:55,445 --> 00:15:57,065
And, you can get started.

420
00:15:57,445 --> 00:15:59,225
The beta, I think, will be open

421
00:15:59,740 --> 00:16:02,480
probably slightly after when this episode goes out.

422
00:16:02,620 --> 00:16:03,120
So,

423
00:16:04,299 --> 00:16:05,820
if it doesn't work right away,

424
00:16:06,460 --> 00:16:09,019
let us know, but, it should, it should

425
00:16:09,019 --> 00:16:11,500
start working pretty quick. There should be some

426
00:16:11,500 --> 00:16:13,965
links on the Blueberry dashboard as well to

427
00:16:13,965 --> 00:16:15,165
get you in there. So,

428
00:16:15,725 --> 00:16:17,325
or you can go directly to the website

429
00:16:17,325 --> 00:16:19,404
and log in with your Blueberry account. We're

430
00:16:19,404 --> 00:16:20,705
looking forward to your feedback.

431
00:16:21,085 --> 00:16:23,004
Thanks everyone for listening. Be sure to follow

432
00:16:23,004 --> 00:16:25,725
or subscribe to Podcast Insider for more updates,

433
00:16:25,725 --> 00:16:27,485
strategies, and tools to help you grow your

434
00:16:27,485 --> 00:16:29,259
show and your creative reach.

435
00:16:29,639 --> 00:16:31,559
And, of course, for more information about this

436
00:16:31,559 --> 00:16:33,559
show and read the show notes, go over

437
00:16:33,559 --> 00:16:36,220
to podcastinsider.com.

438
00:16:36,600 --> 00:16:39,399
Thanks for joining us. Come back next week.

439
00:16:39,399 --> 00:16:42,915
And in the meantime, head to podcastinsider.com

440
00:16:42,915 --> 00:16:44,934
for more information, to subscribe,

441
00:16:45,795 --> 00:16:47,815
share, and read our show notes.

442
00:16:48,195 --> 00:16:50,215
To check out our latest suite of services

443
00:16:50,355 --> 00:16:53,495
and learn how Blueberry can help you leverage

444
00:16:53,634 --> 00:16:56,695
your podcast, visit blueberry.com.

445
00:16:56,783 --> 00:16:59,823
That's blueberry without the e's. We couldn't afford

446
00:16:59,823 --> 00:17:00,483
the e's.